A curious phenomenon is occurring in the centre of society’s entertainment universe. Perhaps it’s a sense of potential failure casting a net of fear around what was once a creative powerhouse. Perhaps it’s a descent into mediocrity as our collective society has embraced a sense of complaisance, where banality passes for acceptable quality. Whatever it is, there can be no denying it: Hollywood appears to be running out of fresh ideas.
Instead, we’re being treated to the wonders of rehashed entertainment. I’m reminded of a sentence Nick Offerman’s character, Deputy Chief Hardy, says in 21 Jump Street (ironically, a reboot of a popular television series)
“We’re reviving a canceled undercover police program from the ’80s and revamping it for modern times. You see the guys in charge of this stuff lack creativity and are completely out of ideas, so all they do now is recycle shit from the past and expect us all not to notice.”
I feel like this is exactly what an executive-led creative industry is doing. I can almost picture the suits in their corner offices somewhere in Los Angeles, cigar in hand, smug grin on their faces, signing-off another reboot, knowing that our pop-obsessive society will eat this all up and fatten the studio’s bottom line. How stupid do they really think we are?
There will come a point, hopefully soon, when cinema audiences will tire with this. When we will finally open our eyes to the fact that it’s the same movie, with the actors-du-jour fitted snugly in to a predictable plot.
Look, don’t get me wrong. I’m just as excited about the new Star Wars as the next fan. Likewise, I can’t wait to see what Marvel has in store with Avengers: Age of Ultron. I’m an (obsessive?) follower of their Agents of S.H.I.E.L.D. series, and an ardent watcher of both Arrow and The Flash, two of DC’s darling television spin-offs. These are all properties based off existing source material, whether it’s comic books or one of the most famous cinematic franchises of all time.
However, I feel that there are talented writers out there with exciting, fresh stories yearning to be unleashed from their paper bounds and brought forth onto the reflective-silver screens of our cineplexes. These stories are being marginalized when studio execs opt to “play it safe” with rehashes of recently-completed rehashes (I’m looking at you, Spider-Man), with bloated adaptations of beloved source material (The Hobbit) or the hope of capitalizing on unexpected, explosive success. In the case of this last example, I’m of course referring to the recent news that Lionsgate, boon of the young adult dystopian fiction adaptation fad, is considering continuing the Hunger Games stories beyond the book. As a fan of the series and its cast and wonderful director, I sincerely hope this will not materialize. Whilst it would be great to see more of the world that Katniss inhabits, and the fact that the last book left much to be desired in terms of an ending, the stories should just be left alone. Hollywood needs to learn about a story’s limits. They need to learn how to let go.
At the end of the day, we as cinemagoers make the final decision. We have a choice about what we want to watch. That’s the great thing about cinema: we live in an era when there are so many possibilities; were spoiled for choice, essentially. We can choose whether we feel like watching an inventive story like Birdman, or rekindle some nostalgic feels with a viewing of a Godzilla (or Ghostbusters or Robocop or Terminator) reboot. The thing I truly wish for, through, is for original stories to receive the same level of care and treatment that these existing, beloved properties are currently getting.